Bush is excited about genetics, but seems to fail its basicconcepts (unless his claims just rely on potential customers failing basic concepts of genetics). According to Bush, “genetically speaking, humans are pathetically simple” since we only have 20,000 genes whereas fungi have 2 trillion: that’s PIDOOMA, of course – fungal genomes are similar to ours in size, but people like Bush aren’t going to let vulgar factsstop them. To Bush, the difference, which isn’t there, means that“if microorganisms were the enemy, we’d be dead,” because microorganisms are of course a unified group with a single mind – either they’re with us or they’re against us (he has also claimed that human and pig DNA are identical: the bits have just been scrambled in different positions to yield different animals). Fortunately for us, the DNA repair enzyme“travels near the speed of light” (he’s off by some impressive 16 orders of magnitude). Also, junk DNA is a myth because “there’s no waste in nature;”so-called junk DNA is really microRNA, as Bush imagines it. AndmicroRNA can be transmitted by breathing: yes, you can go to the gym and, instead of working out, justbreathe in others’microRNA, and get the workout benefit by fooling your cells to think that they worked out. On the other hand, eating microRNA from “bored” corn grown in a monocultural field of corn will make us afraid of diversity, and is thus a central cause of racism and mass shootings. Oh, yeah.
Bush’s health- and wellness persona is built not only on incoherent ramblings about genetics, however. His website offers a range of alternative therapies and pseudoscientific bullshit, often supported by “Deepak Chopra like nonsense-statements”. On COVID-19, for instance, Bush can tell us that “May this respiratory virus that now shares space and time with us teach us of the grave mistakes we have made in disconnecting from our nature and warring against the foundation of the microbiome. If we choose to learn from, rather than fear, this virus, it can reveal the source of our chronic disease epidemics that are the real threat to our species.” Yeah, no. But Bush does want to sell you products that can boost your immune system. Of course he does. He also promotes various COVID conspiracy theorists, including the infamousPlandemicmovie.
His nonsense has had some impact among those seeking pseudoscience for autism; Bush promotes the idea that gut health as the root cause of autism, and although the hypothesis has been (barely!) on the fringy edge of the table, Bush is decades ahead of the research and the evidence: he’s already got remedies to sell you! To audiences at the Autism One quackfest in 2016, Bush for instance advertised his “plant-derived mineral supplement, RESTORE ($49.95 for a one-month supply)”to strengthen“cell membranes in the gut to keep toxins from leaking out.” Asking for at least tentative evidence or research just shows that you’re a paid shill! And of course Bush pushes the autism epidemic myth– “We are on target to experience 1 in 3 children with Autism by 2035,” says Bush, for what better way to market his products by some fear, uncertainty and doubt, regardless of how utterly detached from reality it may be?
But even what we have mentioned is just scratching the surface. Bush is on record promoting germ theory denialism– viruses don’t really cause disease (viruses, according to Bush, are merely ways for Mother Nature to update our genetic software and can’t cause disease in healthy individuals), and we can cure ourselves by tapping into ecstasy (if we could only avail ourselves to the “orgasm” of biting into a fresh tomato, our hormonal surge would give us “the opposite of cancer”) – and vaccine denialism. Instead of true statements, Bush claims that all chronic diseases are caused by mitochondrial malfunction, for which he offers month-long “immersion” programs ($495), premium eight-week programs ($1,495), and various supplements based onconspiracy theory claimsabout e.g.pesticides and health (glyphosate, of course, which but according to Bush is “the most abundant antibiotic on Earth”; glyphosate is not an antibiotic), some cherry-picked and misrepresented science, and his own grand, unified theory of health according to which Mother Nature is a “miraculous hyper-intelligence”. He’s got products to help with gut health, immune health, and sleep, e.g. a mineral supplement that ostensibly helps with “damage from toxins such as glyphosate” (there’s a version for your pets, too). He also rejects the theory of evolution: his false claim that human and pig DNA are identical, just scrambled together differently, means that Darwin was wrong: new species do not slowly transition out of older ones but miraculously appear overnight after radical genomic shakeups. Facts and evidence, once again, are just not the relevant standards here.
And the road to COVID denialism is obvious, for how could there be a COVID pandemic when viruses can’t make you sick? According to Bush, the media has usurped science to create a climate of fear – unlike himself, of course – for the way Bush reads it, “the science is already there to prove the damage” from vaccines. No, he’s not reading science.
In 2019, Bush even succeeded in having some pseudoscientific spam reprinted in an article in Scientific American, who at least admitted their mistake.
Diagnosis: Given how judiciously selected and designed his marketing strategies are, and how aware he seems to be of the limits to what’s legally actionable, it is hard not to suspect foul play. Medika concludes their profile of Bush by juding him to be “a health predator, no matter how you dress him up, and he is an embarrassment to traditional medicine and the healthcare profession in general”. We have nothing really to add.
Hat-tip: Chad Hayes; medika; Jonathan Jarry